Demand generation, social norms and behavior change PEACH Pattaya 15 Oral | EN | Hybrid(e) | Interpretation
November 16, 2022 11:50 - 13:10(Asia/Bangkok)
20221116T1150 20221116T1310 Asia/Bangkok The Reality of Segmentation to Drive Behavior Change: A Candid Discussion on If, When, and How to Use Psycho-Behavioral Segmentation in Family Planning and Reproductive Health Programs | La réalité de la segmentation pour le changement des comportements : Une discussion sincère sur si, quand et comment utiliser la segmentation psycho-comportementale dans les programmes de planification familiale et de santé de la reproduction

PEACH Pattaya 15 International Conference on Family Planning 2022 info@theicfp.org
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The Reality of Segmentation to Drive Behavior Change: A Candid Discussion on If When and How to Use Psycho-Behavioral Segmentation in Family Planning and Reproductive Health Programs | La réalité de la segmentation pour changer les comportements : Une discussion honnête sur si, quand et comment utiliser la segmentation psycho-comportementale dans les programmes de planification familiale et de santé reproductive Program Implementation/Programme mise en application
Accepted: Oral Presentation (Pre-formed panel)Demand generation, social norms and behavior change 11:50 AM - 01:10 PM (Asia/Bangkok) 2022/11/16 04:50:00 UTC - 2022/11/16 06:10:00 UTC
Presenters
LM
Lydia Murithi
Project Director, Pathfinder
Co-authors
LD
Leanne Dougherty
Associate II, Population Council
SZ
Sakina Zaidi
Director, Camber Collective
RH
Rebecca Hope
CEO , YLabs
Mohamad Brooks
Senior MEL Manager, Pathfinder International
SS
Shaylyn Stanley
Pathfinder International
JV
Jessica Vandermark
Partner, Camber Collective
Theo Gibbs
Design Director, YLabs
CW
Caroline Wong
YLabs
Key Factors to Consider when Integrating Psycho-Behavioral Segmentation in your Program | Facteurs clés à prendre en compte quand vous intégrez la segmentation psycho-comportementale à votre programme Program Implementation/Programme mise en application
Accepted: Oral Presentation (Pre-formed panel)Demand generation, social norms and behavior change 11:50 AM - 01:10 PM (Asia/Bangkok) 2022/11/16 04:50:00 UTC - 2022/11/16 06:10:00 UTC
Presenters
LM
Lydia Murithi
Project Director, Pathfinder
Co-authors Mohamad Brooks
Senior MEL Manager, Pathfinder International
SS
Shaylyn Stanley
Pathfinder International
SZ
Sakina Zaidi
Director, Camber Collective
JV
Jessica Vandermark
Partner, Camber Collective
Psychographic Segmentation at Scale: Constructing Measures for Cross Country Application | Segmentation psychographique à grande échelle : Construire des mesures pour leur application inter-pays Program Implementation/Programme mise en application
Accepted: Oral Presentation (Pre-formed panel)Demand generation, social norms and behavior change 11:50 AM - 01:10 PM (Asia/Bangkok) 2022/11/16 04:50:00 UTC - 2022/11/16 06:10:00 UTC
Presenters
LD
Leanne Dougherty
Associate II, Population Council
Co-authors Mohamad Brooks
Senior MEL Manager, Pathfinder International
Designing Segmentation Studies that Reflect Contexual Project Realities | Concevoir des études de segmentation reflétant les réalités contextuelles du projet Program Implementation/Programme mise en application
Accepted: Oral Presentation (Pre-formed panel)Demand generation, social norms and behavior change 11:50 AM - 01:10 PM (Asia/Bangkok) 2022/11/16 04:50:00 UTC - 2022/11/16 06:10:00 UTC
Presenters
SZ
Sakina Zaidi
Director, Camber Collective
Co-authors Mohamad Brooks
Senior MEL Manager, Pathfinder International
Combining Human-Centered Design with Segmentation to Design Scalable yet Tailored Interventions that improve Youth Reproductive Health in sub-Saharan Africa | Combiner le design centré sur l'humain et la segmentation pour concevoir des interventions adaptées et pouvant être passées à grande échelle pour améliorer la santé reproductive des jeunes en Afrique subsaharienne Program Implementation/Programme mise en application
Accepted: Oral Presentation (Pre-formed panel)Demand generation, social norms and behavior change 11:50 AM - 01:10 PM (Asia/Bangkok) 2022/11/16 04:50:00 UTC - 2022/11/16 06:10:00 UTC
Presenters Theo Gibbs
Design Director, YLabs
Co-authors Mohamad Brooks
Senior MEL Manager, Pathfinder International
RH
Rebecca Hope
CEO , YLabs
CW
Caroline Wong
YLabs
Project Director
,
Pathfinder
Associate II
,
Population Council
Director
,
Camber Collective
Design Director
,
YLabs
Ms. Gwyn Hainsworth
Senior Program Officer
,
Bill & Melinda Gates Foundation
CEO
,
YLabs
Mr. Yuga Jimmy Daniel
PMS MCH and FP
,
USAID
Senior Advisor, Health and Gender
,
BBC Media Action
Country Manager
,
Final Mile Consulting
Women Deliver Young Leaders
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